Startup - Trust and empathy!

Anyone can start startups nowadays. But Getting client loyalty and trust is more important than doing business. Many start-ups face difficulties in establishing trust because they always give more importance to profit and project completion.

Jack of all trades master of none!

Instead of focusing on one or two areas/domain of services which they are good at, But startups end up with N number of services with compromised quality and deliverability.

Ultimately trust is something we have to earn every day. In a startup or digital agency, this can be achieved only through user-centric design approach (with empathy) and constant communication with clients and internal team. As an entrepreneur, you need to prove to clients that your firm is the best to get a job done.

Business with care!

No matter what small or big, sharing all the updates and anticipated errors/issues daily to clients will gradually build more trust and long-term relationship. If it works well you will get buffer time too.

Any startup can create some values and culture, only by knowing customers, their business, family, and their real needs. This will work only if u keep empathy towards clients. Knowing someone personally and showing interest in him or her goes a long way toward building trust.

Always remember this “customer is vital part of team “.

Most of the startup deals client as an outside entity. Their contact will get finish once payment delivered. An absence of constant communication with clients directly leads delays in delivery and it will complicate the overall internal process. Because of this one reason, the majority of startups doesn’t follow a unique predetermined design/development process.

One of the best ways to build trust and loyalty with new clients is to use “social proof” by creating project case studies and testimonials to show the real stories of real people who have hired you before.

Even if your agency is new, if you have a well-established track record of good portfolio and clients in your previous career then easily you can build trust by reminding customers of your other experience.

Yes shared vision and Trust between founders and team is Critical for Startup Success!